Our exclusive plasma process enhances all PARADIGM wrap wire before it is drawn down to specific gauges. The high heat of the plasma removes contaminants and smooths out defects for a consistent finish. Ensuring that the wire has a more stable microstructure before it is wrapped means the string will last longer. Don’t let anything get between your strings and your fingers. Developed at Princeton University, Everlast is a groundbreaking nanotechnology just nanometers thin that coats the entirety of the wound string, allowing it to repel moisture and oils that would lead to tone-killing buildup. • MFSKU 2020 • UPC 749699120209